This course creates an awareness of the role and purpose(s) of special events in organization and in general. This helps students to understand the techniques and strategies required to plan successful event management and develop knowledge and competencies required to promote, implement and conduct various events. The students develop the capacity to evaluate the quality and success of special events and the application of budgeting and cost analyses for different events. They are also provided with lifelong learning possibility by direct purposeful experiences- first-hand experience in handling different events.