Organizational behavior is the study of both group and individual performance and activity within an organization. It is the systematic study and application of knowledge about how individuals and groups act within the organizations where they work. OB draws from other disciplines to create a unique field.
PURPOSE: Studying OB helps to understand and predict organizational life. It also helps to understand the nature and activities of people in an organization. It has great need and significance to motivate employees and to maintain interrelations in the organization.
- Teacher: Liya Xavier